Post by account_disabled on Mar 12, 2024 4:20:16 GMT
The can be a bunch of different things. Value could be in the ego that it boosts. It could be in the problems that it helps solve. It could be in the form of what youve given them in exchange. Lots of things. So these are things that weve seen that are often perceived to carry real value and some of these are taken directly from the BuzzSumo and Moz study where we looked at things that earned social shares and also earned links and there were some good cases of those and some different types of content.
Some of this is also things that inherently earn links as it is used Europe Cell Phone Number List things like embeddable content. So Ill talk through these because I think fundamentally when it comes down to it its very tough for me to stand up here and say Oh we did some research. I saw this at a conference recently. I think it was Searchlove where someone noted one of the things that weve been doing thats had much better success with our link outreach is we reach out asking if they would like to see the piece that we want them to link to rather than sharing the piece with them directly.
That gets a much higher email engagement rate like. Then when we do it send to them those people tend to look at it and link to it more than if we just sent them the link right off the bat because weve engaged in that conversation. Okay look there are a lot of tactical tips like that. But if that fundamental thing that piece that youre providing that value to the potential linker doesnt carry real value in their eyes you cant have any success and thats why these items I think are so critical so fundamental to the outreach formula. Unique research and weve seen research perform very.
Some of this is also things that inherently earn links as it is used Europe Cell Phone Number List things like embeddable content. So Ill talk through these because I think fundamentally when it comes down to it its very tough for me to stand up here and say Oh we did some research. I saw this at a conference recently. I think it was Searchlove where someone noted one of the things that weve been doing thats had much better success with our link outreach is we reach out asking if they would like to see the piece that we want them to link to rather than sharing the piece with them directly.
That gets a much higher email engagement rate like. Then when we do it send to them those people tend to look at it and link to it more than if we just sent them the link right off the bat because weve engaged in that conversation. Okay look there are a lot of tactical tips like that. But if that fundamental thing that piece that youre providing that value to the potential linker doesnt carry real value in their eyes you cant have any success and thats why these items I think are so critical so fundamental to the outreach formula. Unique research and weve seen research perform very.